3D Renderings For Material & Surface Manufacturers

3D material visualization describes a process that uses special 3D software to create realistic images of surfaces and materials. This illustration can change to distinguish different types of surface textures and materials such as wood, metal, fabrics, glass, etc. to be presented and staged in 3D. The product images with digitized surfaces can then be used for visual marketing.

Material visualizations are suitable for a variety of brands and manufacturers. These include manufacturers of building materials, furniture, clothing materials, floor coverings, wall coverings, and more. These 3D images for manufacturers can help to present the products better and highlight their uniqueness, quality, and variety. Our material rendering agency Danthree Studio specializes in the home & living sector and creates product and material renderings for furniture manufacturers and interior design brands.

At Danthree Studio we create photorealistic 3D material renderings for the furniture, home & living industry. With our digital materials, we can visualize entire interiors or create furniture visualizations. These include upholstered furniture renderings, but also furniture made of wood, as well as stone and metal products.

As a specialized 3D rеndеring agency, we can visualize a wide range of surfaces and materials. These include wood renderings, fabric and textile visualizations, stone and tile renderings, glass renderings, metal renderings, and much more. Our 3D technology and know-how enable us to digitally represent both simple and complex materials with a high level of detail. Lights and shadows are also taken into account.

To render materials in 3D, we usually need an exact description as well as a hand sample of the material. In addition, information about the desired light and the perspective in which the material will later be presented in 3D is also helpful. We can discuss all the details in a conversation.

Digital material visualizations offer several advantages. They enable photorealistic product representation, which is helpful in both product development and product marketing. Realistic product images increase the trust of potential customers and have a positive effect on sales figures.

The duration of the initial rendering of a material or 3D texture rendering depends on many factors, e.g. how complex the material is and in which format the material is to be rendered. The entire process can take from a few hours to several days. For a more accurate time estimate, feel free to contact us and speak to an expert from Danthree Studio.

The digitization of materials includes the following processes:

1. Material analysis: First, we analyse the material to be visualized. We consider various properties such as color, texture, reflectivity, and transparency. We also discuss with the customer what the CGI material will be used for later and what purpose it should fulfill. This enables us to better understand the brand's intentions and better showcase the materials.

2. Digitization: Based on our analysis, we then digitize the material. The specific features and details of the material are scanned or photographed precisely. Important properties here include the exposure of the digitized texture and the tileability to enable a photorealistic 3D representation later on.

3. Shader creation: After digitization, we create a 3D shader. A shader is a 3D tool that determines the way in which the material or surface absorbs, reflects, scatters light, or determines the surface structure in order to achieve a realistic appearance. A shader is built up in several layers, which reflects the texture in all its properties and then later produces a photorealistic result in the 3D image.

4. Texturing: Next, the 3D model is textured. This creates the visual "skin" of the model, which simulates the appearance of the real material or surface. A number of parameters must be taken into account to ensure that the digitized texture is mapped correctly onto the desired model.

5. Light and shadow settings: After the texturing process, we adjust the light and shadow settings in our CGI studio. This step is crucial and important to achieve the realistic effect of the 3D texture, as it simulates the play of light and shadow on the surface.

6. Material Rendering: In the last step, the final 3D material is rendered. During this process, all the previous steps are brought together to create a high-quality, realistic CGI image.